Chief Executive Officer

Craig Woolford

Craig was appointed as Interim CEO in April 2025. He is no stranger to Bremworth, previously holding leadership roles in our manufacturing division for 18 years including 6 years as GM Manufacturing.

Craig also brings extensive international experience in the carpet industry, most recently as Chief Operating Officer of Godfrey Hirst’s North America operations.

Chief Financial Officer

Mandy Tomkins-Dancey

Mandy started with Bremworth in March 2024, bringing with her in-depth experience gained over the past 27 years in senior finance roles in global manufacturing and distribution companies in New Zealand, Australia and the USA.

In her role as CFO, Mandy provides oversight over all aspects of our finance and administration functions while also supporting Bremworth with the strategic financial guidance we need to grow.

General Manager Global Sales

Dean Chandler

Dean joined Bremworth in June 2013 in sales, before going on to lead our Australasian carpet sales operations.

Dean currently has overall responsibility for all revenue and sales service functions following his appointment as GM Global Sales in June 2024.

Chief Technology Officer

Caio Diehl

Caio joined Bremworth in December 2024 and is responsible for the organisation’s technology strategy and solutions to drive
insights, scalability and efficiency.

Caio brings 17 years of experience in tech, most recently as Head of Solutions for Pāmu Farms of New Zealand.

General Manager Elco Direct

Shane Eades

GM Elco Direct since August 2016, Shane has overall responsibility for the Elco Direct farm gate wool procurement business.

Shane joined Elco Direct in June 1992 as manager of the Elco Direct Raetihi branch.